What Sets WMG Apart
Washington Media group is known for its strategic planning, problem solving and on-point messaging. We prepare our clients before the storm arrives, quickly position them with the best tactics when it hits, and move forward to fix any reputational fallout.
WMG Capabilities
When a crisis occurs, it gives the green light for regulatory agencies, interest groups, attorneys generals, plaintiff lawyers and occasionally the Department of Justice to come knocking. Throw in the media competing for eyeballs and you’ve found yourself in a full-blown crisis communications scenario.
Washington Media Group understands the specific needs of our corporate partners and we have worked with them to dial down the heat and work towards making the crisis go away – while at the same time reducing exposure and begin the process of rehabilitating their reputation.
By definition, litigation communications are the management of the communications process while any legal dispute or adjudicatory processing so as to affect the outcome or its impact on the client’s overall reputation.
Washington Media Group are experts at information dissemination and have the experience to craft messaging or respond to messaging with speed and strategy since reputational consequences of each legal move are magnified and amplified far beyond the courtroom walls. Our work has included responding to a multi-million dollar fine by the Department of Justice against a financial institution as well as correcting the record and combatting misinformation on behalf of a defense contractor using safe and legal chemicals.
Whether it’s influencing the US Senate to take legislative action or a local Zoning Board to approve construction of a new shopping center, a strong public affairs campaign will engage stakeholders and assist policy makers prior to a vote on approval or denial.
Washington Media Group have been managing public affairs campaigns since our founding in 2005. We are experts at government relations, media communications, issue management, information dissemination, and strategic advice.
Strong reputations don’t form out of thin air. Most often, the strongest corporate reputations are intentional and carefully crafted stakeholder perceptions that take on the persona of its leadership.
Washington Media Group understands reputation management and are experts at the practice of influencing public conversations about an organization and its brand. We have the experience and expertise to maximize organizational strengths and seize opportunities to proactively boost a reputation.
To date, WMG has saved our clients $135,057,598
WMG Capabilities
Business Development Communications
Opposition Research
Earned Media
Legislative or Regulatory Solutions
Due Diligence / Investigations
Public Relations in Support of Litigation
Media Training
Crisis Communications
Reputation Management
As Seen in
WMG Services
Our network of contract lobbyists throughout the country are invaluable when needing to move the needle inside a state capitol.
Providing the guidance and expertise to build an organizations wellbeing and create a more inclusive workplace as well as a more diverse roadmap for recruiting and hiring new employees.
Companies and organizations that are in the public eye who don’t have a CSR plan are setting themselves up for a bumpy road ahead.
Bridging the gap between your organization and stakeholders by monitoring the environment to identify issues and trends, adapt to changes, etc.
Paid advertising for all mediums including television, streaming, radio, digital, print, and opinion columns.
Areas of Expertise
Technology
Manufacturing
Finance
Defense & Aerospace
Water
Environmental
Education
Public Health
Transportation
Immigration
Education
Housing
Engage Your Audience with Podcasting
Most Super Bowl commercials are just 30 seconds. The costs involved are astronomical, and ultimately very little information is conveyed to the audience. In the past decade, we’ve seen podcasts emerge as the new frontier of media. Where else can you hear a longform discussion on emerging green energy technology, or an intensive recap of the finale of Game of Thrones? Given that podcasts are infinitely more cost effective to produce than Super Bowl ads, podcasting opens up a world of possibilities for conveying complex messaging to a targeted audience.
Legacy media outlets have recently thrown their hat into the ring to try and break into podcasting, but they often misunderstand what makes podcasts popular. Podcasts are not the radio. Highly scripted and produced segments sound nice, but what drives podcasts’ popularity is the depth of conversation. There is simply no other viable communication medium to engage your audience and hold their attention for 20-60 minutes. You probably don’t need to make 3 hour long episodes, but it’s easy to understand how much more information can be conveyed in a free-flowing, 3 hour conversation than a 30 second commercial.
Should you make a podcast? Most podcasts never make it past 10 episodes. Persistence is simply part of the equation. Can you offer a unique perspective on an issue? Do you have an audience? Do you have more than 30 seconds worth of information you need to convey?
Can you afford not to have a podcast?
